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Coding the future in the Philippines: Dyson to accelerate the development of new, intelligent, technologies

Dyson will open a new software lab in the Philippines to develop embedded software for a new generation of intelligent machines. The investment builds on existing engineering activity and advanced motors manufacturing facility, established 2016 in Laguna. New investment will further support Filipino economy, generating 400 more highly skilled roles in software engineering and development over the next three years

As part of its £2.75bn investment in future technology, Dyson today announced plans to open a new dedicated software lab in Alabang, creating 400 highly-skilled software engineering jobs in the Philippines over the next 3 years. The new centre builds on Dyson’s existing engineering team in the Philippines and its advanced manufacturing facilities in Calamba, which employs 600 people and produces 13 million Dyson Hyperdymium™ motors a year.

The new software lab reflects Dyson’s ambitions to double its portfolio of products and enter entirely new fields by 2025, as it accelerates research and development into robotics, software, AI, and machine learning. Dyson engineers and scientists are already creating a new generation of intelligent machines which understand their environment and their users, autonomously adjusting their performance. For example:

The Dyson 360 Heurist™ robot vacuum combines Dyson’s propriety vision-based sensing and mapping with Dyson technologies to clean homes intelligently and thoroughly.

The Dyson Pure Cool™ purifying fans use advanced sensing and filtration technology to report live air quality to the user and autonomously provide clean air in the home.

The Dyson Corrale™ straightener incorporates an intelligent sensor system to regulate and adjust the temperature of its plates 100 times per second, ensuring constant power and heat for enhanced styling.

Scott Maguire, Dyson’s Chief Operating Officer, said, “The Philippines is home to bright, young engineers who share Dyson’s ambition to develop technologies for the future. Dyson has been growing in the Philippines for this reason and it is a nation that clearly celebrates both engineers and technology. We already have a brilliant team of engineers here and have manufactured over 20 million Dyson Hyperdymium™ motors from our advanced manufacturing facility in Calamba. We will continue to invest in the Philippines and look forward to having more highly skilled Filipino engineers join our ranks to develop and manufacture exciting new technologies for the future, which will be used all around the world.”

The software lab in the Philippines will form part of Dyson’s global Research, Design and Development team, which spans, USA, UK, Shanghai, Singapore and Malaysia. Roles in the software lab will include Embedded Software Engineers, Automation Test Engineers, Scrum Masters, Product Owners, Program Managers, Release Train Engineers, and Team Leaders. These engineers will have experience with a range of software coding languages, including real time embedded ‘C’. They will also have good knowledge of microcontrollers and system on a chip (SoC) processors, and be familiar with embedded development tools. Interested candidates may register their interest here or submit their application to

Secretary Ramon M. Lopez of the Philippine Department of Trade & Industry (DTI) said, “We are proud to support Dyson’s further expansion in the Philippines. This is testament to our business-friendly environment, and speaks to the Philippines being an attractive destination for investment. We look forward to continuing our partnership with Dyson in the years ahead.”

Charito B. Plaza, the Director General of the Philippine Economic Zone Authority (PEZA) said, “PEZA lauds Dyson for its continuous good performance since the start of its registration with the Authority in 2016. Dyson significantly contributes to investment, export-income generation as well as jobs creation and we note that it received the PEZA ‘Outstanding Exporters Award’ in 2018 and 2019. As we promote Filipino-driven industrialization, we look forward to Dyson recruiting more Filipino engineers to be a part of Dyson’s software innovations.”

Plaza added, “Dyson’s planned software lab reflects the company’s long-term commitment to the Philippines, and is a validation of the skills and talents that our engineering workforce holds. This will create exciting career opportunities for the brightest of our engineers who wish to design and develop software for a renowned and fast-growing global technology company.”