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Lazada turns warehouse into Santa’s workshop, gears up for Christmas shopping spree

CABUYAO CITY, Laguna – Lazada’s flagship warehouse here seemingly transformed into Santa’s workshop, with the influx of orders from the Lazada 11.11 Shopping Festival that launched a streak of great deals and discounts for Christmas.


Online shoppers in the Philippines enjoyed more than 50 million deals, including discounts of as much as 99 percent, one-peso deals and vouchers, during the annual shopping event held every November 11.


Launched in 2012, Lazada 11.11 Shopping Festival has become Southeast Asia’s most anticipated and biggest one-day sale.


“In the Philippines, 11.11 ushers in the gift-giving season, as more Filipinos take advantage of the exciting deals and discounts to tick off their Christmas shopping lists,” Lazada Philippines CEO Ray Alimurung said.


“Online shopping allows Filipinos to enjoy the convenience of browsing through millions of products at their fingertips and receiving their purchases right at their doorstep without enduring the heavy traffic and crowded malls during the Christmas rush.”


Lazada has about 30,000 listed sellers offering more than 80 million products in the Philippines. It also offers a thousand of authentic brands, including Apple, Samsung, Xiaomi, JBL, Philipps, Mac, L’Oreal, Dove, Olay and Levi’s, under the recently launched LazMall.


Online shoppers can avail of same-day/next-day delivery. The shipping option called Premium Service is available in certain parts of Greater Manila Area, Metro Cebu and Davao City.


“Our team is prepared for the high volume of orders and deliveries thanks to the continuous expansion of our ecosystem of warehouses and logistics partners,” said Juan Pavez Spencer, Lazada Philippines’ CEO for logistics (LeL).


“As millions of orders come in during the gift-giving season, Lazada takes its operations into high gear, from picking up products from sellers or warehousing and packing items offered on its online marketplace to delivering orders to shoppers on the same day or the next day.”



About the Lazada Group


Launched in 2012, Lazada is the number-one online shopping and selling destination in Southeast Asia – present in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam. With 300 million SKUs available, Lazada offers the widest range of products in categories from beauty, fashion, and consumer electronics to household goods, toys, sports equipment and groceries. Focused on delivering an excellent customer experience, it offers comprehensive customer care and hassle-free returns through its own first and last mile delivery arm supported by approximately 100 logistics partners. Lazada Group is majority owned by Alibaba Group Holding Limited (NYSE: BABA).


About Lazada 11.11 Shopping Festival


The Lazada 11.11 Shopping Festival is the biggest one- day shopping and selling event in Southeast Asia. The annual event is aimed at showcasing the convenience and value of online shopping and allowing shoppers to take advantage of “out-of-this- world” prices on some 11,111 brands and products. For 24 hours starting midnight  of  November  11,  shoppers  in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam can enjoy more than 50 million blockbuster deals from LazMall and local sellers on Lazada marketplace. They can also stand a chance of collecting vouchers and great offers through interactive games and features like “Wonderland”, “Slash It” and “Shake It”.  The Lazada 11.11 Shopping Festival is now part of Alibaba’s ecosystem, working to bring the shopping phenomenon to millions of shoppers in the Southeast Asia region. All this, to create a truly mobile, connected, personalized and convenient shopping experience to Lazada shoppers.